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Anyone out there heard about the new Zune HD? You might hear about it a lot more soon. I wrote about this a while back when there was less info, just an announcement really. But now we have videos and reviews. I have to say it looks impressive so far. And finally something that LOOKS just as good as an Apple product too.

The screen looks great, and this has the new nvidia tegra chipset, so the graphics should be excellent.

Sure it plays music, has an HD radio tuner, video, and all that… but I secretly hope this is just the beginning of the Zune take over of the world. I’m serious. What if they added a UMTS modem? Instant cell phone…. And the Zune OS looks a whole heck of a lot better than the upcoming release of WinMobile…

Ok, and here is the other killer things for Zune (phone or otherwise). Apps. Lets look at programming on Apple vs Microsoft platforms. (For the sake of this exercise, I’m ignoring shell scripts or C++ command line app, etc). For GUI programming and GUI apps you have XCode vs .NET.. and then you have Java on both sides. But Java GUIs are worse than other of the other options, so we can ignore that too. I’ve coded on both sides and I have to say .NET is the easiest development system I’ve ever used, by far. VisualStudio is epic for debugging and development.

So.. Zune goes all app store on us… and you get to use .NET mobile to develop the apps. This would explode overnight. EVERYONE knows C# or VB… but to break into the Apple app store you have to figure out XCode’s development methodology and Obj-C. That sucks. No one uses Obj-C except Apple and I really just don’t like it.

This would be better than Android as well. I’m a big fan of Google and what they are doing with Android, but the SDK is still a bit rough, and the GUI design is no were near as good as what a Microsoft tool would bring.

And the HD has an nvidia chip set. What if we got some mobile version of DirectX? Think about the gaming potential of that too?

So that is my wild dream.. a Zune Phone with a .NET dev tool and an app store… Do it MS… DO IT.

My company (Qualcomm) publishes a magazine called QMag (link to online edition, or you can subscribe for free).

There were a couple of interesting things in the latest edition.

One of our divisions works on a display technology call Mirasol. As we all know, battery life is one of the most important issues with mobile phones, and the display usually eats a lot of that. Just like on your laptop, if you dim you screen, your batt life goes up. In talking about display technology, there was this interesting bit of info:

** Not in original QMag article

Interesting that the HTC has the best resolution (by far) and also the best battery life.

And then there is a small blurb about some researchers at Washington University that came up with USB ultrasound probes that work with WinMo. So apparently in developing countries, doctors could use mobile phone technology to take an ultrasound. Pretty cool.